Www.empathica.com is the website for Empathica Inc., which is a customer experience management company. It is a privately held company headquartered in Mississauga, Ontario, Canada. They also have offices in Birmingham, England and Alpharetta, GA, in the United States.
Their key product is in the provision of customer survey services, and their main clients are in the retail and restaurant industries. Nowadays, nearly every time you purchase something or have a meal at a restaurant, there is an invitation to do an empathica survey at the bottom of the receipt. The company helps retailers and restaurants set up these customer feedback surveys, including determining the questions to be asked, and the number of respondents required to obtain statistically valid results.
Typically, consumers can respond to the survey over the internet by logging onto a website with a numerical code present on the receipt. However, the company has started to diversify into other modes of communication, and customers can now respond to many surveys via your mobile phone and SMS, as well as via telephone. To incentivize customers to respond to the questions, the surveys usually reward respondents with a gift card or a lottery drawing. The company has grown rapidly, and now performs nearly 30 million surveys in 25 languages internationally.
Website:
http://www.empathica.com